Key Events 2015

Roger_Papagei_Lead_Image
In 2015, Sunrise launched its first marketing campaign with Roger Federer as its new Brand Ambassador. He is the ideal representative for Sunrise, with his sense of fairness and sportsmanship perfectly expressing the company values.
February
On February 6, Sunrise starts trading on the SIX Swiss Exchange.
MTV mobile becomes the main sponsor of five open-air events in the summer.
Sunrise signs a cooperation agreement for the roll-out of several hundred 4G antenna locations in various cities in Switzerland.
March
Sunrise equips all Zurich airport taxis with free WiFi.
May
Sunrise enters into a strategic partnership with Microsoft and begins offering Microsoft OneDrive for Business as a cloud solution for companies.
June
Sunrise expands its access to the fiber networks of St. Gallisch-Appenzellische Kraftwerke AG, ftth fr AG Fribourg and IWB Basel.
July
Lorne Sommerville is named the new Chairman of the Board of Directors after Dominik Koechlin passes away unex­pectedly.
September
MTV mobile launches the Youniverse Channel by students for students.
Sunrise introduces the new Sunrise Internet Box, which supports speeds of up to 1 Gbit/s, setting new standards in the Swiss market.
Sunrise wins first place in the Private TV and Mobile Business Customer categories in a customer survey by Swiss magazine Bilanz.
Sunrise streamlines its ­organization and strengthens its customer focus.
October
Sunrise is awarded the Golden Headset in the Employee Focus category and comes in second place in the Customer Focus category.
November
Sunrise launches Sunrise Smart TV with over 230 channels, a recording function with 1,200 hours of storage capacity, Live Pause, ComeBack TV Agent and Mobile TV.
Europe’s leading telecom magazine connect names Sunrise the telecommunications company with the best customer care in Switzerland.
Sunrise introduces Roger Games by Sunrise, the first-­ever mobile phone game series featuring tennis champion­ Roger Federer.
December

Sunrise is rated number one in mobile telephony by connect for the second year in a row.

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